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Social networking: Effective marketing through online business communities

The seminar is focusing on developing a long-term business relationship with your audience; empowering your customers with the tools to engage with your brand and their industry peers, to create a vibrant online community; improving what you know about your market which means you can deliver better targeted campaigns; and generating revenue by developing a business model around your community.

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Flippin’ Marvellous: Using Video in the Classroom

The education system is changing rapidly, with forward-thinking teachers making the most of new media to engage their pupils in learning. New Media Knowledge caught up with one head teacher to learn how he had used video to great effect in the classroom.

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Educating the Educators: Teachers Get Help for the Digital World

A new website has been launched to help teachers understand digital media and make the most of it in the classroom. New Media Knowledge spoke to professionals at the coal face to see what difference they thought it would make.

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School of Thought: Social Networking to Enter Curriculum

Children should be taught new media, such as social networking, blogging and podcasting by the time they enter secondary education, according to proposals. New Media Knowledge took a look at how this might work.

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