Spotlight
Behavioural Targeting: The Fire and The Fury
Behavioural Targeting - the saviour of internet publishing or the death of privacy? Our panel debates the benefits, drawbacks, options and threats created by this new path for advertisers.
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When: November 25th, 2008
Location: Bath House, 96 Dean Street, Soho, W1D 3TA
Price: £25.00 Reduced to £15.00 if you are eligible for a discount.
Location: Bath House, 96 Dean Street, Soho, W1D 3TA
Price: £25.00 Reduced to £15.00 if you are eligible for a discount.
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Another Digital Divide
According to a feature in Marketing Week, the rise of online media is set to completely upstage traditional advertising - old news in some respects, but the changes to the structure of the industry that will accompany this change remain very uncertain.
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