Latest Articles
How bookseller Blackwell used long tail search to increase sales
With keywords so keenly fought over on search engines, focus on the ‘long tail’ –more specific search term entries – has become a more profitable focus for many companies. UK bookseller Blackwell called in digital marketing specialists to help with its long tail search and New Media Knowledge got in touch to find out more. By Chris Lee.
moreThe future’s bright for the social Web, say experts
The benefits of the social Web far outweigh the negatives, prominent research stated this month, and will continue to improve social relations over the next ten years. New Media Knowledge tapped up some social media commentators of its own to gauge their views. By Chris Lee.
moreEcommerce Still Growing: Actinic Survey Confirms Robustness of SME Online Retail
Actinic survey shows SMEs’ orders up 39% and revenue up 15% in Q2 2010 over same quarter in 2009.
more- Facebook Places throws down gauntlet to location-based social networks
- Could consumer ignorance hurt mobile advertising?
- Net Neutrality: What’s all the fuss about?
- First Social Media Campaign Hall of Fame Released
- Buzz monitoring at the crossroads: Interview with OpenAmplify
- The things they say: Word of mouth marketing laid bare
- Last call to directly shape Creative Media Industries via far-reaching consultation
Related Articles
Facebook showcases successes at TFM&A
The annual Technology for Marketing and Advertising exhibition took place this week at London’s Earls Court, bringing together some of the UK’s leading Internet marketing innovators. New Media Knowledge checked in to watch Facebook demonstrate its offering for advertisers.
moreViral Marketing: Does it still work?
Viral videos are a popular Internet marketing tactic, but has the public become wise to subliminal marketing tactics of businesses? New Media Knowledge spoke to a number of marketers to learn how to make a successful viral.
moreTop 5 E-Business Predictions 2010
The growth of social media and the economic crisis have literally catapulted opportunities and entrepreneurship for online business. More and more individuals, as well as businesses have turned to the net to promote themselves and their offerings. The web is becoming more and more integrated and is having an impact not only on business, but also on popular culture. What does this mean for the individual? What does this mean for the small business, and how does this affect the large organisation? E-Business Strategist Deborah Collier has put together an overview of her thoughts for the year ahead.
moreSMS and its role in viral marketing
Viral marketing traditionally began when people started using email to share content with their friends. In the mobile world, despite the increasing popularity of smartphones, viral marketing still rides on SMS. Yet, the implications of depending on texting when exploiting viral marketing in the mobile arena are significant. By Nisheeth Mohan, product manager for mobile solutions and technology at Keynote Systems. more
Duct Tape Marketing – Lessons from America
What does Duct Tape Marketing mean and what relevance is it to me? This short article is designed to introduce the concept of Duct Tape Marketing and to give some practical advice based on the idea. By Alan Gleeson, Managing Director of Palo Alto Software. more
Multi Media Communications Day
StumbleUponTHE SOCIAL MEDIA EXCHANGE 26 January 2009 A series of bitesize masterclasses, one-to-one surgeries, discussions, collaboration and networking opportunities for all your multi-media communication needs for 2009. Pick and mix sessions, all in one day.
Location
The Resource Centre
Holloway Road
London N7 6PA
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Comments
NMK said:
Ermmm... it's in Holloway, not France
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