An influential think-tank calling for more Web 2.0 use in school and technology experts agree, arguing that children should get used to collaborative tools before they enter the workplace.
moreThe UK Government launched its programme to help protect children from exposure to potentially harmful content on the Internet, including some forms of advertising. New Media Knowledge spoke to AOL, one of the companies involved, to see what real impact the new group would have.
moreLast week, Twitter launched its US Presidential Election microblogging site and, with social media likely to play a big part in the outcome, politicians this side of the pond should be looking closely at its impact, experts say.
moreSimon Waterfall, creative director at Poke and former digital chair of D&AD, began the day with a series of questions and observations about the aspects of online media he found frightening and disturbing. more
With broadcaster Sky strengthening its mobile ambitions with the appointment of Tim Hussein, NMK spoke to Russell Buckley, newly appointed chairman of the Mobile Marketing Association, about what this means for the industry. more
Social media marketing has been high on the agenda for many communications experts. Most marketers can see how the Internet has revolutionised the way the general public communicates, but many are still unsure whether they can leverage this technology to push brand messages. more
Carsonified - one of the leading UK digital events companies, with a couple of web applications also under its aegis - is developing a wholly new application this week. Ian Delaney reports. more
A new report has revealed that brands are still unsure of how best to leverage the large communities on social networking sites such as Facebook. Tim Hoang reports. more
Organisations that have started to use email marketing will be able to take away plenty of actionable techniques from this session. Aimed at marketing staff involved in planning and managing email marketing, the session will be interactive, fast-paced and thought-provoking as well as providing a ?low-risk? training environment from a speaker with 6 years experience in email marketing campaign planning and execution.
CIM (Chartered Institute Of Marketing) Presents... Advanced E-mail Marketing
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