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i-design 08 - 3D to 5D

The first panel discussion broached the topic of 5D, the developing area of immersive design that touches on themes around sensory experience, virtual reality environments and design that is not just digital and not just virtual, but rather a hybrid of the two.

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Online Advertising Bucks Flagging Market

The industry received a welcome boost this week with the news that Internet advertising revenues rose significantly in the first half of 2008, despite tough economic conditions. NMK quizzed the industry on what we can expect for the next year.

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ITV’s Overlay Advertising Trial Panned

Troubled ITV is experimenting with ‘automatically placed overlay advertising’ to help revive flagging revenues. NMK’s Chris Lee canvassed opinion from around the new media industry about the move.

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Related Events

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Part 2: IPTV & the Future of Mobile TV


When: September 13th, 2006 19:00 to 23:00
Location: The Arts Club, Dover Street, London.
Price: £125.00 Reduced to £93.50 if you are eligible for a discount.
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Mobile TV and exploiting the opportunity. What does convergence mean for the creativity of branded content projects?

IPTV looks set to change the delivery landscape for content creators. Traditional advertising and funding models are increasingly under threat from PVR’s and IPTV - leading to more and more hailing branded content as the future.

Massive growth in consumers creating their own content and sharing it through 3G services and social networking sites also looks set to disrupt the status quo.

As we move from an era of interruption to engagement, this event explores the scope for branded content, its growing credibility and the challenges and opportunities for creating successful cross platform content.

This is a BCMA event

PROGAMME:

13 September, 2006

Part 2: IPTV & the Future of Mobile TV

'Entertainment everywhere.’ Mobile TV and exploiting the opportunity. What does convergence mean for the creativity of branded content projects? This event examines current mobile TV usage and trends and provides innovative case studies from industry leaders.

COST:
BCMA members: £Free
IAB members: £93.50+vat per event or £225+vat for event series
Non-members: £125+vat per event or £300+vat for event series

REGISTER:
email info@thebcma.info or call +44 (0)8700 622 394
Book online at www.thebcma.info/iptv

See also:

PART 1: 6 September 2006
IPTV & the Future of Branded Contentv

Part 3: 20 September 2006
IPTV & User Generated Content

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