The first panel discussion broached the topic of 5D, the developing area of immersive design that touches on themes around sensory experience, virtual reality environments and design that is not just digital and not just virtual, but rather a hybrid of the two.
moreThe industry received a welcome boost this week with the news that Internet advertising revenues rose significantly in the first half of 2008, despite tough economic conditions. NMK quizzed the industry on what we can expect for the next year.
moreTroubled ITV is experimenting with ‘automatically placed overlay advertising’ to help revive flagging revenues. NMK’s Chris Lee canvassed opinion from around the new media industry about the move.
moreTroubled ITV is experimenting with ‘automatically placed overlay advertising’ to help revive flagging revenues. NMK’s Chris Lee canvassed opinion from around the new media industry about the move. more
Crossover is a series of ‘innovation labs’ for creative professionals from a diverse range of backgrounds: game developers, tv and film producers, web designers, animators, theatre practitioners and others. more
At the next event, we’ll be tackling the topic of VRM, vendor relationship management. Turning traditional relationships between individuals and companies on the their head, VRM promises a future where we’ll decide when and how brands get in touch. more
American progressive rock band, Mars Volta is the latest music act to give its fans more choice when it comes to how they consume their music. more
What is the role of PR agencies in the wild frontier of the social web? Do traditional PR agencies even have a future as digital agencies and marketing agencies jockey for position to take control of marketing and communications projects? PRs and digital media experts met on November 20 in the twelfth of our Beers and Innovation series of events to discuss the issues. Ian Delaney reports. more
The UK's quirky innovation culture - at once dynamic and loveable, while at the same time maddeningly inadequate - has been taxing the minds of a lot of people recently. Come along to the second Beers & Innovation night to find out how the UK's doing with UGC and innovation, heard from some practitioners in the field and have your say on the issues...
[**NB. This is the second in an ongoing series NMK are producing, with each Beers & Innovation focusing on a particular key issue for / sector of the UK's innovation and technology scene. The next one will be announced soon. For enquries about this or future B&I nights, email deirdre.molloy(A)nmk.co.uk]"...our industry seems dominated by a few moribund and clumsy giants leading a culture that's inarticulate, unadventurous and profoundly constrained. There's something very wrong here.Beers & Innovation was founded on the premise that an open debate on these issues is needed, and with the hope that together we can start untangling some of them...
My main question is this: Where are all the bloody start-ups? Where are the small passionate groups of creative technologists (people with clue) getting together to build web applications and public-facing products that push things forward? Where is the Blogger or Flickr or Odeo or Six Apart of the UK? What aspect of this country is it that confounds these aspirations? And I know that Audioscrobbler is wonderful. I really love it. But eventually you have to ask - is that really all we can do?
So is it a lack of money or a poverty of ambition?"
Comments
dahowlett said:
Beer + Innovation <p>One of the key issues for me is: define innovation? Does it mean all AJAXy +PHP +CSS or does it mean packaging re-packaging apps/tools whatever to meet the needs of business in new and interesting ways? Must RSS be part of everything for example? These are not popular questions among those who think the tech comes first but I'd argue that it is more important to understand what the technology can do for business. That's innovation in my book. so for instance, I like the idea of business infrastructure or what you need to get going in business today. I only know of one organisation that makes a serious effort to do that at utility computing prices. they don't use an ounce of AJAX and their customers don't care. Instead they provide a welter of services for nothing and add value through business support that is much harder to deliver through a technology solution. They're growing at the rate of 15-20% per month. Not surprising. What is surprising is that the champions for this are the 1% of professional accountants who see the value of evolving into something different from the direction their original training would suggest. <br/></p>
You must be logged in to comment.