Formats, channels, creators, companies, revenues. There’s a lot that’s been changing in the world of TV. We’ve seen barriers to creating and publishing video-based content disappear, watched as viewing on ever-smaller screens has become popular, experienced the phenomenon of unexpected video stars shooting to fame via home-made footage and seen viewing platforms evolve way past the humble family living-room television. There’s a lot going on for TV while at the same time the future of traditional broadcast TV is far from certain.
There’s a lot to talk about, so be part of the discussion at ‘What Happens to TV?’, part of NMK’s Future of Media series.
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moreAsk.com has reverted to its original brand – AskJeeves.com – in the UK, just three years after the iconic butler was dropped by the search engine. New Media Knowledge’s Chris Lee caught up with AskJeeves to find out why.
moreAs the dust settles from last Friday’s Digital Britain Summit, New Media Knowledge asked around to find out just who should be making ‘Digital Britain’ happen.
moreFree online music site Spotify is fast generating a large fan base despite fears that its business model is unsustainable in the long term. New Media Knowledge’s Chris Lee spoke to the firm to talk more about its model and its prospects.
moreA new search engine has been launched which promises to pay users to use its service to search. Although currently in Beta, New Media Knowledge took a look at Oparla.com and assesses its prospects in a tough market.
moreFatboy Slim’s new band is deploying a performance-based banner ad campaign to promote its forthcoming single. New Media Knowledge took a look at ‘cost-per-engagement’ marketing and discusses its future with the experts.
moreThe Guardian this week launched its new mobile site. NMK talked to project lead Marcus Austin to learn more about the company's strategy over the site.
moreLord Carter unveiled his interim report into Digital Britain last week. New Media Knowledge caught up with some major players for their take and got mixed reviews.
moreA survey has found that IT, while being “highly valued” by businesses, is not seen as a major contributor to innovation by most senior execs. New Media Knowledge wanted to find out why and what could be done to change board level minds.
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