A decade ago, the music world was reeling from the effects of Napster, the file-sharing website which was shut down amid growing legal battles. Apple’s iTunes service provided a solid income stream for labels and a user-friendly experience for consumers. By Gregory Mead.
Four in 10 (39%) finance directors cite ‘opportunity to exaggerate experience/skills’ as the main reason for lack of trust. Experience (65%), references (38%) and education (37%) deemed the most important elements in a LinkedIn profile. Directly received employment applications considered more trustworthy than LinkedIn profiles. By Phil Sheridan.
A pioneering neuro science study of social TV viewers by MEC Australia and the country’s biggest TV network has revealed that interacting with social media while watching television drives a 9% increase in program engagement. By James Hier.
Bored of the same old regurgitated comments on microblogging site Twitter, one social media specialist decided to experiment in extreme tweeting. New Media Knowledge’s Chris Lee got under the skin of the notorious ‘dinner_guest’ murderer. more
In this article, Luke Bradford talks about one his last projects: FrogspawnCreatives.com. The website is a completely free to use interface which enables charities to find professionals working in the media willing to help those charities produce creative projects. more
The education system is changing rapidly, with forward-thinking teachers making the most of new media to engage their pupils in learning. New Media Knowledge caught up with one head teacher to learn how he had used video to great effect in the classroom. more
Dentists across the UK can now benefit from an interactive web resource and engage in social media with other dental professionals thanks to a new website. New Media Knowledge opened wide and delved deep. more
Measuring the impact of social media on an organisation’s brand has become a key consideration for marketers in recent years. New Media Knowledge spoke to one measurement specialist to get a steer on best practice. more
Dr Sue Black of the University of Westminster has been using social networking, specifically Twitter, to raise awareness of the plight of Bletchley Park, including a big boost from the author and actor Stephen Fry. She spoke to NMK about how she’s hoping to help preserve this important piece of British – and computing – history.
Bletchley Park near Milton Keynes in southern England holds a special place in the history of computing. It’s here that code breakers cracked the infamous Enigma code during World War II, a feat US President Eisenhower credited with shortening the war by two years, potentially saving 22 million lives in the process. Also, the first programmable computer – Colossus – was developed here. The grounds at Bletchley Park now include a museum and conferencing facilities, but the site has struggled to raise sufficient funds to keep going.
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