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Asian Dotcom Entrepreneur Tops Awards

Filed under: all articles
By: NMK Created on: July 21st, 2005
Bookmark this article with: Delicious Digg StumbleUpon

Redhotcurry.com lifestyle portal founder Mrs Lopa Patel, has won the Lloyds TSB 'Asian Jewel Award 2005' in the Media, Arts & Sports Category...

Founder of lifestyle portal Redhotcurry.com, Mrs Lopa Patel, has won the Lloyds TSB 'Asian Jewel Award 2005' in the Media, Arts & Sports Category, announced on 13th July 2005.

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Mrs Lopa Patel, founder of South Asian Lifestyle Portal, Redhotcurry.com (http://www.redhotcurry.com) won the coveted Lloyds TSB 'Asian Jewel Award 2005' in the Media, Arts & Sports category at a ceremony at London's Grosvenor House Hotel, on Saturday 9 July 2005. The award is Lopa's second accolade in just two months - she was named 'Asian Woman of the Year 2005' in May this year.

From its humble beginning as a small cookery site in 2001, Redhotcurry.com has become the leading lifestyle portal for British Asians, offering a recipe of news, entertainment, lifestyle articles and opinion pieces. It's the only female-owned Asian website in the UK, entirely self-financed, battling for equality within the community and fair representation outside of it. The site now attracts more than 40,000 unique users and several million hits each month.

Technology supporting community

The Asian Jewel Awards, now in their fourth successful year, celebrate the achievements of British Asian people in all walks of life. They are organised by the Institute of Asian Professionals and sponsored by Lloyds TSB.

Lopa said of the win: "It is a great honour to be recognised with the Jewel Award. As it comes from the Institute of Asian Professionals, I feel that my work is being recognised by a group of my peers."

The Award recognises the important role that the UK's 2.3 million South Asians play in the wealth, stability and culture of modern Britain and, more importantly, how technology can be used to unite this diverse ethnic community.

Other nominees

Lopa fended off stiff competition from other nominees, including: R&B singer Jay Sean; Britain's first premiership footballer, Zesh Rehman who plays for Fulham FC; and artist Samiah Faridi. Lifetime Achievement Award winners at the Jewel Awards 2005 were actor Kabir Bedi who is currently starring in the West End stage musical 'The Far Pavilions' and Assistant Commissioner Tarique Ghaffur who is Britain's highest ranking Asian Police Officer.

About Redhotcurry.com:
Redhotcurry.com is a celebration of Asian life in the UK with an informative collection of in-depth articles on race, culture, entertainment, religion, food, curry, ethnic fashion and beauty, all written with a South Asian perspective. The site covers news, views, money, business, entertainment, food and drink, health, style, sports and travel with interactive discussion groups, online chat, web-based email and a comprehensive, searchable UK South Asian restaurant directory. In 2004, Redhotcurry.com launched a shopping channel putting it line to become Britain's leading online Ethnic Goods Retailer.

About Lopa Patel:
Lopa is of Indian origin (Gujarati) but was born and brought up in Kenya (East Africa). Married, she is mother to a 7-year-old daughter, works full-time and lives in North London. Her professional skills lie in marketing; direct marketing, database management, IT, and e-commerce. In 2004 she was elected as the first Asian Fellow of the Institute of Direct Marketing (IDM). Lopa's has contributed numerous articles to the marketing and direct marketing press between 1991 and the present. She is now Editor of Redhotcurry.com, writing on issues concerning UK Asians.

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