If you’re feeling the pinch and considering cutting back on your pay per click budget, it is possible to shave inches off your current wasted spend without sacrificing your search engine presence completely. Rebecca Appleton of Top Position explains how to make your existing budget a trimmer, leaner prospect with these money saving tips…
MySpace, the world's most popular social network has announced a programme that will allow its members to share profile data with other social and community websites across the Internet.
With Microsoft apparently walking away from any potential love-in with Yahoo; reports have suggested that the Redmond-based software giant has now got its eye on social networking site, Facebook.
One of the growing concerns with the businesses looking to invest in the social media phenomenon is whether such sites can actually generate substantial revenue. The key to portals such as MySpace, Bebo and the like is that they are free and allow anyone to access content.
A recent study from Canadian research group, Pollara, could prove to be a rude awakening for marketers keen to exploit social media as a channel for pushing brand messages. According to the study, so called social media influencers may not have as much sway as marketers thought them to.
There are nearly four billion mobile phone handsets in use worldwide, roughly four times more than the number of computers. As handsets become more advanced, it seems an obvious route for operators to look at revenue streams other than voicecalls.
The European Union has given makers, distributors and retailers of videogames two years to come up with an improved code of conduct within the industry. Worldwide videogame sales are expected to reach €30 billion within two years – with the EU accounting for about one-third.
Part showcase, part confessional - ten of the UK’s finest digital designers bare their creative souls and share their work and wisdom. Each will reveal - in less than seven minutes - ‘the best advice I’ve ever been given’.
Malaria affects approximately 515 million people each year and kills between one and three million, one-third of whom are children. Having had a close up view of the mosquito-based disease during a visit to Africa, a young British entrepreneur has created a social networking site that aims to fight it.
New research into the effectiveness of different advertising mediums has revealed that advertising on social networks has had very little impact on consumers so far.
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